The Importance of Scenario Planning to Businesses

The Wall Street Journal ran a story yesterday titled, “Pendulum is Swinging Back on ‘Scenario Planning.’”  Perhaps most interesting is the history of scenario planning.  Here is the link: http://online.wsj.com/article/SB124683295589397615.html As I have written about previously on this blog: https://www.economicgreenfield.com/2009/06/18/businesses-and-economic-stress/ those who own or manage a business will likely continue to find themselves in a …

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